Despite growing awareness that ADHD exists across lifespan, seniors with ADHD remain underdiagnosed and underserved. Many have unknowingly battled ADHD-related challenges their entire lives, dismissing them as personal shortcomings or aging-related difficulties. This session will examine the societal, and psychological barriers that have prevented ADHD in seniors from receiving the attention it deserves. We will explore how shifts in mindset, including neuroplasticity and gerotranscendence, can help older adults break free from limiting beliefs and embrace new strategies for success. Additionally, this session will highlight the practical benefits of ADHD coaching for seniors, including improving family relationships, organizing their environments, and managing paperwork and responsibilities more effectively. By addressing both the emotional and functional aspects of late-life ADHD, we can empower seniors and those who will BE seniors.